Tag: brand

Marketing Brand management January 2, 2018 / Company

How HellermannTyton MADE FOR REAL was made.

Launching a global campaign that focuses the company brand and mindset is a big undertaking for any organisation. It requires capturing the essence of the company. The result serves as a mark of quality to customers and partners and as a source of inspiration for staff. We distilled the spirit of HellermannTyton from ingredients we found across our many locations around the world.  Discover what lies behind MADE FOR REAL – our powerful brand statement and new corporate communication. […] Continue reading


November 7, 2016 / Company

HellermannTyton INSIDE: new online video format provides insights

For people, by people. What often sounds like a hollow phrase is a tangible part of our corporate culture at HellermannTyton. In a new video format, we take you behind the scenes and show you what makes us really tick.

When our colleague James Orsini passionately extols the virtues of his products, you’d be forgiven for thinking that a professional actor from an entertaining home shopping channel is in front of the camera.

But James is simply excited and momentarily forgets that a new video series is being filmed. His enthusiasm is quite genuine! Everything is real – HellermannTyton INSIDE is a documentary – showing […] Continue reading


January 20, 2014 / Company

TCA, TCJ, HT, PH … ? Product “engravings” explained

Engraving HellermannTyton, TCA insulok, but also TCJ (Japan)
TCA – Tyton Corporation America

When they are packaged, manufactured goods are labelled clearly with brands, registered trademarks, their compliance to industry specifications and their quantities. This means they can be distinctly identified from the outside during storage and shipping without the boxes and bags having to be opened and the package seals broken.

[…] Continue reading